Summary of how we use your data
We do not collect fingerprints, facial recognition data, or other biometrics. Where you enable biometric security (such as fingerprint or Face ID login), your biometrics will be handled by your device, not by us. We may receive photos of yourself and of your photo ID that you submit to our ID verification vendor, ShuftyPro.
What personal data do we receive from third parties?
We receive personal data from partners when they refer you to us (for example, we receive data about the service you used, and that referred you). We will receive confirmation that you have successfully authenticated using a key registered with service in some cases. Third parties may monitor the Web on our behalf, for example looking for stolen usernames and passwords. Our communications service provider may also enable us to learn more about your social media presence, in order for us to send you more personalised communications. We receive records of trades and transactions from other exchanges and trading platforms to help us monitor exchange rates and market performance. Finally, some authorities or other persons seeking access to information about users may provide information about the circumstances of their request, and about the individuals of interest.
How do we use this personal data, and what is the legal basis for this use?
We process this personal data for the following purposes. To fulfil (or take steps linked to) a service agreement with you. This includes:
— creating your account.
— if necessary, verifying your identity.
— taking deposits and fees, and paying out withdrawals.
— allowing you to make trades, maintaining your account and trading history, and closing / auto-deleveraging / liquidating positions in accordance with our published.
— policies and terms of service.
— communicating with you.
— providing customer services.
As required by the Blockshield.finance or third parties to conduct their business
and pursue their other legitimate interests, in particular:
— to provide services you have requested.
— to monitor, improve and protect the services on our website and apps, in particular by looking at how they are used, testing alternatives (e.g. by “A/B testing”, and running “beta” version trials), and by learning from feedback and comments you provide.
— to personalise our website, apps and services.
— by publishing de-identified records of market data, including trading records, for third party monitoring and
research purposes.
— to monitor customer accounts to prevent, investigate and/or report misconduct such as spam, misrepresentation, security incidents or crime (such as fraud), in accordance with applicable law, and to cooperate with authorities seeking to do the same.
— to investigate any complaints received from you or from others.
— in connection with legal claims, compliance, regulatory or investigative purposes (including disclosure in connection
with legal process or litigation).
— to invite individuals to take part in market research and beta tests.
Where you give us consent (so far as that consent is required):
— we will send you direct marketing in relation to our relevant products and services, or other products and services provided by us and carefully selected partners.
— we place cookies, monitor email engagement, and use other similar technologies in accordance with our Cookies Notice and the information provided to you when those technologies are used.
— on other occasions where we ask you for consent, we will use the data for the purpose
which we explain at that ime.
For purposes which are required by law, in particular:
— in response to requests by relevant courts and public authorities, such as those conducting an investigation.
Fully-automated decision-making that could have significant effects on you
As the service documentation on our site and our terms of service explain, our trading platform applies certain automatic processes based on your trading positions and the resources on your account. For example, most Blockshield instruments are highly leveraged.
To keep positions in these instruments open, traders are required to hold a percentage of the value of the position on the exchange, known as the Maintenance Margin percentage. If you cannot fulfil your maintenance requirement, and liquidation is therefore triggered, we will cancel open orders on the current instrument, you will be partially or fully liquidated, and your maintenance margin can be lost.
Other significant automated decision-making that uses your personal data may also be employed, to protect accounts and to uphold our terms of service. In particular, if youattempt to log-in from a jurisdiction to which our services are restricted, your account may be automatically locked, and you will be invited to contact customer support to unlock it; as part of this, you may be asked to provide proof of ID and/or location outside a restricted jurisdiction. During an account lockout, you will be unable to view your positions, make any trades, or open / close any orders.
API usage and behaviour is monitored in order to protect our systems and to uphold our terms of KYC – KYB Partners. Automated decision-making may be employed to manage your account’s API access or rate limit permits based on your API usage and trading behaviour (this may include limiting or preventing access and activity on your account).
Relying on our legitimate interests
To the extent required by law, we aim to carry out balancing tests when significant data processing activities are justified on the basis of our “legitimate interests”, as described above.
Withdrawing consent or otherwise objecting to direct marketing
Wherever we rely on your consent, you will always be able to withdraw that consent, although we may have other legal grounds for processing your data for other purposes, such as those set out above. In some cases, we are able to send or display marketing without your consent. You have an absolute right to opt-out of direct marketing, or profiling wecarry out for direct marketing, at any time. You can do this by following the instructions in the communication where this is an electronic message, changing your account settings, or by contacting us using the details set out below.
Who will we share this data with, and where?
We will share your personal data between Blockshield.finance companies so they can help deliver and improve our services, run our business, and comply with our legal obligations and related third party requests. Personal data may be shared ith affiliates who referred you to our site (so they can track successful referrals), and partners for promotions or co-branded service integrations. Information on historical trades may also be shared with other trading platforms and exchanges. Personal data may be shared with courts or public authorities if required as described above, mandated by law, or required for the legalprotection of our or third party legitimate interests, incompliance with applicable laws and authorities’ requests. Personal data will also be accessed by employees or contractors, or shared with third party service providers, who will process it on our behalf for the purposes identifiedabove.
In particular, we use third party website and database hosting; web and app analytics (Google Analytics); ID verification (primarily ShuftyPro); and customer services and support (providers of local-language customer support assistants).
In the event that the business is sold or integrated with another business, your details will be disclosed to our advisers and any prospective purchaser’s advisers, and to thenew owners of the business. Where personal data is transferred out of the UK or EEA countries to a country (such as those where we have operations or remote staff) or an international organisation, and such destination is not subject to what is called an“adequacy decision” issued by the European Commission orother relevant authority (and that such destination therefore cannot be expected to offer essentially equivalentprotections for personal data), that personal data will instead be protected by our use of officially-approved standard contractual clauses or a vendor’s Processor “BindingCorporate Rules”, except in very limited, legally-permittedcircumstances (for instance, lawful one-off transfers toorganisations that do not offer those safeguards). More details are available on request, using the contact details set out below.
Your rights
Depending on applicable law (in particular, whether the laws of the UK or EEA countries apply), you may have the
right to ask us for a copy of personal data about you; to correct or delete that personal data; restrict the processing of that personal data; and to obtain a copy of personal data about you that you provided to us (in connection with our agreement with you, or with your consent), in a structured, machine readable format, and to ask us to port this data to (i.e. share that data with) another organisation. In addition, applicable law may provide the right to object to the processing of personal data about you, in some circumstances (in particular, where we don’t have to process the data to meet a contractual or other legal requirement, orwhere we are using the data for direct marketing).
You have the right to appeal the result of significant fully automated decisions. This should be done by emailing us within 3 working days from the date of the decision, which we will then review.
If these rights apply, they may however be limited, for example if fulfilling your request would reveal personal data about another person, would infringe the rights of another person or legal entity (including our rights), or if you ask us to delete or change data which we are required by law to keep (or have other compelling legitimate interests in keeping). We will inform you of relevant exemptions we rely upon whenresponding to any request you make. To exercise any of these rights, or to obtain other information,such as a copy of a legitimate interests balancing test, you can get in touch using the details set out below. If you haveunresolved concerns, you typically have the right to complainto regulators, depending on applicable law. For example, in the EEA, your complaint can likely be taken to data protection authorities where you live, work or where youbelieve a breach may have occurred.
How long will you retain my data?
Where we process personal data in connection with performing an agreement with you, we keep the data for 6 years from your last interaction with us.
Where we process personal data for marketing purposes orwith your consent, we process the data until you ask us to stop and for a short period after this (to allow us to implement your requests). We also keep a record of that request indefinitely, so that we can continue to respect yourrequest in future.
Where KYC-KYB partners process personal data for site security purposes, we retain it for 3 years.
Longer retention periods may apply, such as where ongoing access to records continues to be important to our defence of legal claims or where we are required by law to retaininformation for specific periods.
Cookies & related technologies
We use cookies (and local storage objects, but we refer to these collectively as “cookies” below), web beacons/tags, andother related approaches to collect information about your use of our website. Cookies are small pieces of information sent by a web server to a web browser, to allow certain functionality or analytics. In particular, we use the following:
Strictly Necessary Cookies
These cookies are essential in order to enable you to move around the website and use its features. Without these cookies, things you have asked for such as remembering your login details or trade orders cannot be provided. We also use these cookies to balance traffic over multiple servers, so we can keep it responsive and capable of dealing with high traffic from all users.
Performance Cookies
These cookies collect information on how people use our website. For example, we use these to help us understand how customers arrive at our site, browse or use our site and highlight areas where we can improveareas such as navigation, trading, customer support and marketing.
Functionality Cookies
These cookies remember choices you make such as the country you visit from, and language and search parameters.
These can then be used to provide you with an experience more appropriate to your selections.
Targeting cookies or advertising cookies
These cookies collect information about your browsing habits in order to make advertising more relevant to you and your interests. They are also used to limit the number of times you see an advert as well as help measure the effectiveness of an advertising campaign. These cookies are usually placed by third party advertising networks. They remember the websites you visit, and that information is shared with other partiessuch as advertisers.
Social Media Cookies
These cookies allow you to share what you’ve been doing on the website on social media such as Facebook and Twitter. Please refer to their respective privacy notices to learn how their cookies work and can be controlled.
Web beacons & tags
Some of our web pages, emails or parts of our apps may contain electronic images, or computer code, that allow us to learn more about how our website and apps are used (just like performance cookies, mentioned above we collect for 5 years). These “web beacons” and “tags” collect only limited information. Controlling these technologiesIf you want to delete any cookies, please check your browser or device settings (and help pages) for instructions on how to delete them. Your browser or device may also offer tracking controls for things other than cookies, such as beacons and tags. Please note that by deleting our cookies or disabling future cookies, in particular the “strictly necessary” cookies described above, you may not be able to access certain areas or features of our site.
External links
Although our website and apps only look to include quality, safe and relevant external links, users should always adopt a policy of caution before clicking any links to non-Blockshield.finance websites or apps. We cannot control, guarantee or verify their contents. They will have their own policies and practices, for example with regard to privacy and personal data, and you should acquaint yourselves with those before further engaging with those third party websites or apps.
Changes to this Notice
We may revise this Privacy Notice from time to time. If we make a change to this notice that we consider material, we will take steps to notify users by a notice on the website and/or app. Your continued use of the Blockshield.finance website, apps and services (including API services) will be subject to the updated Privacy Notice.
Getting in touch with us
If you have any questions or concerns about how we process your data, would like to exercise any rights (e.g. to opt out of direct marketing), you can get in touch with our contact point for privacy queries at support@blockshield.finance.
